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Relevance: The Key To A Great Event

Posted on Apr 02 2014

This week’s post focuses on some ideas to help you create much better events by making them more relevant to attendees. Relevance is, after all, the thing that will get attendees to attend in the first place by answering the question” “what’s in this for me?”. It’s then the...

Sometimes leaders are said to have many of the talents that actors possess: they can turn on certain mannerisms; stern and disappointed or satisfied and grateful. No matter that they’ve just got off a transcontinental flight, they appear alert and add value to everything they do. How...

Most of us have experienced both good and bad supervisors. Some will have greatly aided their companies and help us to make more of ourselves. Some however, may have shown us more about what not to do. Great supervisors can be huge multipliers for the company they work for, as their work...

The Importance Of Relevance

Posted on Mar 14 2014

What will events look like in the future? If there is one word, beside successful, that all meetings organizers should aspire to, it’s relevant. They need to relevant to their attendees, relevant for the wider context of what’s going on and relevant for the meeting organizers....

How To Get Attendee’s Attention

Posted on Mar 09 2014

There is so much going on all the time that to actually get someone’s attention for a moment is a real challenge. You’ve got emails, texts, social media and many other channels that are all bombarding for your potential attendee. If you can’t get them to take notice of you message,...

Creating events can sometimes seem like a race to stand still – as much as you innovate and introduce ever more new things to engage your attendees, they seem to want more. This post goes back to first principles and tries to give you some ideas about how to create an event that...

For business people may often feel that they’ve got the odds stacked against them when it comes to getting stuff done. You don’t have a ‘home team’ advantage, you’ve got to travel with all the stress that involves and you must perform in new surroundings. This post outlines 4...

Planning corporate transport to an unfamiliar location is challenging; it requires research, time and maybe even luck to be successful. On the other hand, business travelers who are frequently on the road know just how important it is to get the details right. While they may have...

Technology was voted the single largest influence in the business travel market during the last 20 years, and nearly half (8 of the top 20) issues set to change travel management this year are technology related. The research comes from the Business Travel Show, who commissioned an...

Travel is a necessary and frequent aspect of modern business life. While it will always pose challenges, be tiring and suck days out of our schedules, with a bit of planning and some thought it need not be too much hassle. Luggage is one aspect that you can assume complete control of and...